Hindustan Unilever (HUL), which is already well entrenched in both urban and rural India, has maintained its strategy of straddling the pyramid. Urban-centric company L’Oreal, on the other hand, is looking at a more premium play and has put the sachet strategy on the back-burner.
from food-entertainment/personal-care-pet-supplies-liquor - Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://ift.tt/34LisT2
Friday, 29 November 2019
FMCG companies tweak sales mix in slow market
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment